Monday, January 16, 2006

Marketing fundamental

A Professor at one of the IIM's (INDIA) was explaining
marketing concepts to
the Students:-


1. You see a gorgeous girl at a party. You go up to
her and
say: "I am very rich. Marry me!" - That's Direct
Marketing

2. You're at a party with a bunch of friends and see a
gorgeous girl.
One of your friends goes up to h er and pointing at
you says:
"He's very rich. Marry him." - That's Advertising

3. You see a gorgeous girl at a party. You go up to
her and
get her telephone number. The next day, you call and
say: "Hi, I'm
very rich. Marry me." - That's Telemarketing

4. You're at a party and see gorgeous girl. You get up
and
straighten your tie, you walk up to her and pour her a
drink, you open
the door (of the car)for her, pick up her bag after
she drops it, offer
her ride and then say:"By the way, I'm rich. Will you
marry me?" - That's
Public Relations

5. You're at a party and see gorgeous girl. She walks
up to you and
says: "You are very rich! Can you marry ! me?" -
That's Brand Recognition

6. You see a gorgeous girl at a party. You go up to
her and say: "I
am very rich. Marry me!" She gives you a nice hard
slap on your face. -
That's Customer Fe edback

7. You see a gorgeous girl at a party. You go up to
her and say: "I
am very rich. Marry me!" And she introduces you to
her husband. - That's
demand and supply gap

8. You see a gorgeous girl at a party. You go up to
her and before
you say anything, another person come and tell
her: "I'm rich. Will you
marry me?" and she goes with him - That's
competition eating into your
market share

9. You see a gorgeous girl at a party. You go up to
her and before
you say: "I'm rich, Marry me!" your wife
arrives. - That's restriction for
entering new markets


STATUTORY WARNING
Proposing a girl is injurious to wealth

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